Uttara Talapatra, Founder, Magical Blends, is a certified skincare coach and has vast experience in the personal care segment, spanning almost two decades, across large MNCs like L’Oreal, Unilever, Raymond Consumer Care and the likes. Having worked across multiple domains like Brand building, Consumer and Category understanding and Strategy Development, she has had experiences across the full spectrum of business management and comes with a deep understanding of beauty and D2C business as a whole.
Uttara’s deep passion to provide consumers the freedom to choose what they actually need, to reach their skincare objectives is the cornerstone upon which Magical Blends was conceptualised. Being a living organ, skin is affected by both internal and external factors and is constantly changing. Uttara’s idea was very unique - to provide consumers the freedom and choice to use whatever products they needed, based on their personal preference, instead of being boxed into the usual brackets of dry skin, normal skin or oily skin. Her first-hand experience of designing & launching new products and crafting compelling communication, together with the ability to generate consumer insights is what has led to this unique brand being launched. It is a testament to her original thought that the concept has been patented as being the only one of its kind, in this crowded consumer market space, in less than 1 year from launch.